User Needs Research – Generating Ideas for Products and Services

Lisa Horowtiz MIT Libraries Play (23min) Download: MP4 | MP3

Lisa Horowitz has worked as a librarian for almost 17 years, 14 of which were in various positions at MIT. As of last July, she is MIT Libraries’ Assessment Librarian, developing, coordinating and overseeing assessment efforts across the Libraries. As part of this position, she acts as assessment specialist within the newly formed User Experience group, where she has recently participated in an ethnographic study in multiple parts, focusing in particular on how new technologies and formats are having an impact on how MIT scholars find, use, and share information for their study, research, and publishing. She has a BA from Dartmouth College, an MLS from Rutgers University, and an MA from the University of Pennsylvania in comparative literature and literary theory.