Natural progression

Alex Bec, Will Hudson
It’s Nice That,
Play (31min) < Download: MP4 | MP3

It’s Nice That curate, publish and direct the finest work and practitioners from across the creative industry. Since setting up in April 2007, directors Will Hudson and Alex Bec have remained dedicated to staying up to date with studios and individuals and discovering new talent from all over the world, adding to their online archive daily. They’ll be speaking about how the site has developed both on and offline, and if there was ever a plan…

Will Hudson founded It’s Nice That while studying Graphic Design at The University of Brighton. Initially hailing from Birmingham, he moved to London after studying to work at a graphic design studio, honing his skills in print and web before founding studio HudsonBec with Alex. As HudsonBec ran its course, It’s Nice That became the main outlet for his work where he continues to design and art direct as well as write on the blog every day. Alex Bec joined as co-director and editor of It’s Nice That towards the end of 2008. Having built up a good working relationship with Will while working on their self initiated project If You Could in Brighton, he moved to London to work at Peepshow Collective, sharpening his project management and direction skills. On leaving Peepshow and setting up HudsonBec, it felt like a natural step for the two to also join forces on It’s Nice That, creating a more succinct studio environment and adding their individual skills.