I-dent know? Identifiers from the publisher’s perspective

Mark Majurey
Taylor & Francis Books
Play (26min) Download: MP4 | MP3

With print books the issue of identification has always been a relatively simple one, particularly with respect to the supply chain. But the advent of a plethora of new format types, product types, the disaggregation of the codex, as well as new and confusing business models both Cloud-based and downloadable, has created a minefield for ebook publishers who wish to take full advantage of the new digital supply chain. This will be a brief case study into how one ebook publisher has attempted to deal with these issues in a confusing landscape.

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