What Our Readers Actually do on Scholarly Publication Sites–Figuring it out through Usability Testing: Introduction

Carol Anne Meyer CrossRef Play (3min) Download: MP4 | MP3

Publishers and librarians need to know how scholars are interacting with the products and services they have available. Learn why studying user behavior is important and how it can influence these products and services. Learn how to conduct usability studies efficiently and economically, and what to do with the feedback once you have it.